About

The creative peeps behind Roofus.

Meet Cate Broadbent, our chief boss lady and artist, and her husband, head boss man, John Cox. Together, they're the creative force behind Roofus Australia, an art and design brand that celebrates the bold energy and spirit of the Australian landscape.

After an award-winning career as a design director, Cate founded the brand to create her own distinct style, which she calls Pop Australiana. The name Roofus itself is a playful nod to the red kangaroo, or Macropus rufus. With a shared vision for a fresh take on Australian art, Cate and John have grown the brand into a success, building a loyal community of customers and earning features on shows like The Block.